JPalmer Collective Expands Team with Jonathan Joubran in Business Development Officer Role

NEW YORK – April 9, 2026 – JPalmer Collective (JPC), an asset-based lending firm focused on funding high-growth, women-led, and natural products companies, today announced the appointment of Jonathan Joubran as business development officer. Joubran will be instrumental in connecting growth-stage brands with tailored financing solutions and strengthening client partnerships.

A seasoned veteran based in Toronto in the consumer-packaged goods (CPG) financing space, Joubran has experience funding more than 200 CPG and e-commerce companies and deploying over $160 million through inventory financing and revenue-based financing.

“Jonathan is an excellent addition to the JPC team, with his deep expertise in CPG financing and a strong track record in supporting high-growth brands,” said Jennifer Palmer, Founder and CEO of JPalmer Collective. “His ability to build meaningful relationships with clients and structure flexible capital solutions that help companies grow and scale will be invaluable as we continue to expand our reach and support more brands.”

About JPalmer Collective 

JPalmer Collective is a customized asset-based lending solutions provider founded in 2023 by Jennifer Palmer, a commercial finance veteran, Inc. 2026 Female Founders 500 honoree, former president of SFNet, and an advocate for improving women’s access to financing. Created to fund high-growth companies that do not fit traditional lenders’ criteria, the firm provides white-glove, consultative financing solutions to women-led companies, high-growth consumer brands, and businesses focused on conscious consumers, sustainability, and inclusivity so they can achieve sustainable growth.