Nucleus Commercial Finance Appoints Regional Sales Director

Nucleus Commercial Finance has appointed Riana Azam as regional sales director to expand its asset-based lending team in Yorkshire.

With 14 years of industry experience, Riana joins Nucleus from Metro Bank, where she was business development director, providing funding to SMEs in the north of England.

She also previously worked at RBS, where she managed a portfolio of 80 clients, and Santander, where she worked for the ABL new business unit.

Riana will be based in Leeds and will be responsible for expanding Nucleus’ proposition in Yorkshire, with a focus on debt funding and VC space.

 “Having grown up in Yorkshire, I’m committed to supporting businesses in the area and I’m looking forward to working with the team to support the local market and to champion the northern powerhouse,” said Riana.

Chirag Shah, CEO at Nucleus Commercial Finance, added: “Riana brings many years of experience in the industry, having worked at several large banks.

“She will be central in supporting the expansion of Nucleus in Leeds and the surrounding areas.”